Digital Marketing Services - WSI Axon
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Our Digital Marketing Services for Nigeria Gets Results

When you invest in any of WSI’s digital solutions, you’ll have some of the top minds in the industry working on your campaigns to deliver the best possible results. We are a global organization with a local presence. So our global knowledge provides the most effective digital marketing services for Nigeria and the world over.

WSI is capable of implementing a full suite of digital solutions, but of course we’ll work with you and determine which tactics are best-suited to help your business accomplish its goals. We’ll mix and match to come up with the perfect digital marketing plan for your business.

Over two decades of experience has taught us how to create the ‘impossible’.

Our digital solutions are centered around four core areas: site, search, social and mobile. Some solutions may fit into more than one group or not entirely into one at all; don’t worry, the categories are just a way to loosely organize the many digital solutions we offer.

“I skate to where the puck is going to be, not where it is.”

– Wayne Gretzky

Partnering with WSI

is more than an investment in digital marketing services. We bring the peace-of-mind that only 20 years of experience of can deliver.

WSI Services

A website is an important part of any business’s digital presence because it’s often where potential customers go to get a first impression. Our site solutions covers frontline tactics such as landing page optimization and content marketing, which businesses can use to help tell their stories and entice potential customers into making a purchase. Analytics falls into this group because it’s equally as important to measure a website’s activity and how visitors are acting on landing pages and engaging with content.

  • Marketing Automation focuses on converting ‘all’ website visitors.
  • Landing Page Optimization that cost-effectively turns visitors into customers
  • Content Marketing strategies that attracts, influences and converts your ideal customer.
  • Marketing Analytics to ensure you can make fact-based marketing decisions.
  • eCommerce that is cost-effective and clearly demonstrates a Return on Investment (ROI)

Search marketing revolves around attracting customers using search engines to your website by providing the answers or products they’re looking for. WSI’s search solutions include pay-per-click (PPC), display advertising, retargeting and search engine optimization campaigns. Each of these tactics has the ability to drive more traffic to your site, which means more opportunities to make sales (and increase profit!).

  • Adaptive Search Engine Optimization (ASEO) is a new proprietary optimization methodology that protects your marketing investment from search engine algorithm changes.
  • Paid Search Advertising instantly connects potential customers with your website.
  • Display Advertising uses visual banners to communicate your brand message to a targeted audience across the Internet.

“The Internet is becoming the town square for the global village of tomorrow” – Bill Gates
One thing is certain about social media: it gets more popular by the day. As adoption rates continue to rise with each new social platform, savvy businesses are taking advantage of the ability to directly communicate with their customers in a social setting. Our social solutions include social, email and video marketing, which are all methods businesses can use to increase their brand awareness and engage with their target audience to build customer retention.
  • Social Media Marketing leverages platforms like Facebook to grow your business and revenue.
  • Social Community Platform provides an opportunity to add value to a community of like-minded people while uncovering data-driven insights that can open the door to your next big innovation or opportunity.
  • WSI Social Selling Mastery Course is a course that was developed to easily leverage social media for Business-to-Business sales. This is ground-breaking.
  • Video Marketing allows you to cost-effective build your business using the second largest search engine in the world – YouTube.
  • Email Marketing has been around for decades and still provides the ‘glue’ for an effective marketing campaign.

More people use mobile phones than any other digital device.

“If your plans don’t include mobile, your plans are not finished” – Wendy Clark (SVP Coca-Cola)
Mobile is a slightly different case because some elements from site, search and social are also part of this group (since they can and should occur on mobile as well). But for the purposes of this pillar, mobile is important because the user adoption numbers for smartphones and tablets are through the roof, which means potential customers are now searching and engaging while they’re on the move. Our mobile solutions include mobile marketing and responsive web design, both integral digital solutions for capitalizing on the mobile customer. WSI has a number of innovative and traditional marketing solutions for clients to capitalize upon the explosive mobile trend. Traditional solutions include:
  • Mobile Marketing Suite of technologies to reach new audiences in engaging ways.
  • Responsive Design to ensures your audience has a great user experience on all devices.

Get in touch and learn how WSI can help your business.