Wishes Are Horses And Merchants Are Riding- Digital Marketing Tips

01 Aug

Wishes are Horses and Merchants are Riding- Digital Marketing Tips

Several years ago, I was introduced to a business where I will receive monthly interests on my seed capital. The business model was such that over time the entire principal sum would be returned.

Not only did I jump at the offer, but I also spread the message to all who cared to listen. My message was simple- Wishes are horses and merchants are riding. Interesting, right?

As usual, there were scepticisms from my prospects. I, however, learnt to respond to FAQs effectively thereby converting more leads in my referral campaign. The business was good while it lasted.

Over time, I realized that my monthly interest increased as I introduced more people to this business. I also realized that it cost me less time and resources to get rewarded as I introduced even more people to my new-found love, the euphoria I now remember with nostalgia.

Had I not taken that business risk, I might not have learnt some hard lessons. I took the bad with the good and my message has still not changed: Wishes are horses and merchants are riding. Yes, read on.

Any organisation willing to invest, in digital marketing, for example, must be ready for the risks involved. Here are some tips to reduce the attendant risk of engaging Digital Marketing for your business.

Recalling the hard lessons, several months later, the unexpected happened. My investment collapsed before my very eyes. First, I learnt to always verify any business offer. Secondly, I learnt to keep my investments secure even before venturing into a business that involves a third party in particular.

Glad to mention from my experience are the good lessons. First, I ascertain the veracity of offers and based on my priority, cast my net on the right side. Secondly, I am always among the first to know when discounts are offered for choice products and services. A most recent notification I received from an e-Commerce store is the 2-in-1 offer to be a buyer and a seller in an anniversary offer. Thirdly, my ability to make profitable business decisions guides the solutions I proffer to my Digital Marketing clients. Experience is the best teacher.

Fast forward to 2018, I have positioned myself as a one-stop solution to organisations’ marketing needs. Indeed, digital marketing has come to stay in Nigeria. Quite a good number of organisations have embraced Digital Marketing and some realities are here.

Most assuredly, organisations benefit from wishes are horses digital marketing tips. Now, as an organisation, if you are using different vendors for your online marketing, media publicity, social media consultancy, marketing automation and staff training, you have not learnt to optimise cost!

Our solutions for lead generation, brand awareness, training, brand management, brand positioning etc are unparalleled. Guess what? Each of these now come with an additional benefit of Media publicity.  Yes, your wishes for a one-stop solution for Digital Marketing cum Media Publicity have come true.

The bottom line is that you do not need to partner with different organisations for infinitesimal results. You only need to partner with WSI Axon for definite and infinite results. Wishes are horses digital marketing tips are better experienced than told. You are just one step away from this one solution multiple benefits offer.

Are you thinking of engaging a Digital Marketing Agency but you are worried about cost versus the exposure your brand will receive? Speak to a consultant today and let us be your partner on this journey.

For further enquiries, and to derive your multiple benefits, drop your email below or contact us here.

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12 Things Every Business needs to Know about Digital Marketing

Ngozi Odukwe

Program Strategist in all about Digital Marketing,


  1. Chekwas | 2nd August 2018 at 8:52 pm

    Wow! 💯 %Captivating…
    Have never seen it like this… Very impressive… Keep it up WSI

    • Ngozi Odukwe | 7th August 2018 at 6:58 pm

      Much appreciated

  2. Azuka | 2nd August 2018 at 9:53 pm

    Good write up!!

    • Ngozi Odukwe | 7th August 2018 at 6:58 pm

      Thank you

  3. rohit aggarwal | 28th August 2018 at 4:13 pm

    thanks for the information

    • Ngozi Odukwe | 29th October 2018 at 11:54 am

      You are welcome.

  4. Digital Agency Dubai | 30th August 2018 at 1:09 pm

    Its really a good post “Wishes Are Horses And Merchants Are Riding- Digital Marketing Tips”. You described with ancient example in light comic mode.

    • Ngozi Odukwe | 11th October 2018 at 3:42 pm

      Thanks for observing accurately

  5. Faiza Liaquat | 7th November 2018 at 1:23 pm

    Your post information is very unique and useful for all readers.

    • Ngozi Odukwe | 8th November 2018 at 8:44 am

      It’s good to know you found it very unique and useful. Thank you.


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