Mobile Marketing means for your business

03 Apr
2016
Mobile Marketing means for your business

Mobile Marketing Solutions Keep You Connected

A potential customer waiting in line at the grocery store is no longer the same as the one surfing the Internet from the office, and both are different than the customer fiddling with their tablet while watching TV on the couch.

Mobile Marketing means for your business

In fact, those descriptions might actually be the same potential customer at various stages of their buying cycle.

 

The Many Faces Of Mobile Customers

In 2016, consumers do everything on the move, which means your business is missing out on a huge opportunity if you’re not trying to figure out how to reach your customers no matter where they are or what they’re doing.

Mobile Marketing means for your business

Reaching your customers is only step one, though. Step two is creating mobile marketing solutions for every kind of mobile customer you expect to have.

People are going to react differently in certain situations, depending on what device they’re using and where they are, so it’s important to build your mobile marketing solutions around a separately targeted audience.

The Office Surfer, Multi-Tasking Shopper and Couch Potato personas could all be the same person, but they should be treated as different people for the purposes of mobile marketing.

Go Mobile

Whether it’s QR codes, SMS alerts, location based offers or enhanced PPC campaigns, ensuring that your business’s mobile marketing solutions are as active and on the move as your potential customers is a vital component of your overall digital marketing strategy.

Find out more about WSI’s mobile marketing services

Courtesy: WSIWorld

To find out more about any of WSI’s digital solutions,

Learn about our mobile marketing services

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Chukwudi Nwokike
author

Chukwudi Nwokike has over 10 years experience working with brands from different sectors of the economy such as: E-commerce, ISP, Banking, Finance, Securities, Insurance, Media and Entertainment. With the use of Digital Marketing Strategies, Marketing Technology and highly functional website platforms, he empowers brands to spread the Unique Value Proposition of their Brands on the internet to increase visibility, top-of-mind awareness and generate sales. He works with WSI Axon,one of the largest digital marketing agencies in the world with over 1,000 offices in 81 countries. He belongs to the Marketing Technology Group as a Marketing Consultant at Netcore Solutions - With over 50+ Clients in the Nigerian market sending over 300 million+ emails and 1 Billion+ SMS yearly on behalf of their clients.

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