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50 Google Ranking Factors for Nigerian Websites

Ranking on Google is absolutely important for any business, especially if you want to be seen on the world wide web. This post takes you through some of the major factors considered for ranking on google adwords. Here are the factors to consider: Domain Factors 1. Domain Age: Although not very important in terms of …

Business Development and Internet Marketing Strategies

Business development is the creation of long-term value for an organization from customers, markets, and relationships in Nigeria and worldwide. Business development is the creation of long term value for an organization from customers, markets, and relationships. – Scott Pollack. It’s all about the interactions of all the forces to enhance growth opportunities. Today we are going to …

5 STEPS TO SECURING TOP OF MIND BRAND LOYALTY

The goal for any business in a competitive market place is to grow a loyal customer base that actively engages with your brand. we want to explore the 5 steps to securing top of mind brand loyalty. A digital marketing plan will provide a foundation to turn customers who make infrequent purchases into devoted fans …

Online competition: Get insights on your competition

Who Do You Compete With? Almost every business owner has at least one well-known “across-the-street” competitor. This is okay if it is just a friendly competition, but once it turns into a life mission to beat the opponent at any cost, it may blind you and make you overlook the real digital competition. There are …

Competitve analysis: Building a report on data that matters

Spying on your competitors online is not a day’s job. A professional competitor analysis gathers and evaluates deep data from search engines, websites, and social media platforms. The detail-rich results are presented in a series of comprehensive charts and graphs that clearly show your competitive landscape on the Internet. A well-done competitive analysis report gathers data …