Marketing

07 Jul
2017

Why time is not the enemy of Marketers

why time is not the enemy of marketers

Recently GetResponse published a post about how to find time for everything, using a Harry Potter analogy. Other than fueling my desire to write a Harry Potter-themed marketing post – which I soon will – Hermione’s Time-Turner got me thinking about time and marketing as they relate to something I read

12 Apr
2017

Media Outlet Benefits for Nigerian Brands

Media Outlet Benefits for Nigerian Brands

COMPARISON OF VARIOUS ADVERTISING OUTLETS FOR NIGERIAN BRANDS Growing your brand in nigeria must be done through the appropriate channels, this article shows you a comparison breakdown you can pursue for advertising. Let’s check out the various media outlets below: 1. Television Benefits Very visual, attention-getting; glamorous; consumer associations of quality;

10 Apr
2017

Complete Actionable Marketing Tactics to Drive Sales in Nigeria

Complete Actionable Marketing Tactics to Drive Sales in Nigeria

Are you looking at increasing traffic and sales o your business and online store? Well, if you’re answer is yes, then this article is for you, as we have put together the complete actionable marketing tactics to drive sales for your business in Nigeria. Building your online store involves you

07 Apr
2017

Ecommerce marketing in Nigeria

Ecommerce marketing in Nigeria

Ecommerce marketing is the process of promoting revenue and sales by raising awareness about an online store’s brand and product offerings. Digital marketing in Nigeria for ecommerce applies traditional marketing principles to a multichannel, data-driven environment. Ecommerce marketing in Nigeria can be divided into two general actions: driving website traffic and