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Marketing tools you must have on your website

In creating a website for your business, you should understand that the main purpose of a website is to sell. Your objective for having a website for your business should be how to convert your audience from readers to buyers and advocates for your business. And this is achievable through having the right marketing tools …

Choosing the Right Color for your Website

85% of shoppers base their product purchasing decision on the product’s color. Looking for a way to increase the conversion rate on your website? Then, you need to look into using the right colors on your website. Yes, combining the right colors can boost clicks, subscriptions and make more sales. Use the right color and …

8 Social Media Tools Necessary for Content Marketing

Social media accounts for about 27% of all time spent online. Which customers use to discover and research brands, and also for marketers to reach out to potential customers. Thus producing a valid content together with using the right social media strategy, will give your business a boost. The content of your social media goes a long way …

3 Proven Facebook Advertising Tips for Better ROI

There’s no doubt that Facebook has a lot to offer to your business, and it can definitely help it grow if you know the right Facebook advertising tips. But you cannot just post some content to your Facebook page and expect great results. You need to go beyond publishing great content if you want to …

Best Tools to Help You Create Engaging Content

Creating compelling content that people want to read, and also works for organic search, doesn’t have to be tricky or expensive. There’s a host of tools available, some with free capabilities, that can help you progress from planning a content strategy to actually creating your engaging content relevant to your industry vertical. These tools range …